(FOR ADVERTISERS)
1. Introduction to Greenp
Greenp is an incentive performance platform that allows for execution based on appropriate conditions such as app installation, execution, registration, and purchase according to the advertiser's marketing KPI. Users participating in advertisements are incentivized with rewards based on KPI achievements, encouraging greater participation.
Why Choose Greenp Among Many Ad-Platforms1.
A cost-effective reward-based marketing platform where charges apply when KPI are achieved.
2.
Accumulated expertise in operating campaigns across various categories.
3.
Maximize efficiency and achieve marketing goals through media optimization based on KPI.
4.
Execution of various types of campaigns beyond app marketing (quiz-based, screenshot verification, multi-reward, etc.).
5.
A high-efficiency performance platform with annual growth of over 500%.
6.
Expanding non-reward and CPS 2nd marketing through reward execution history.
2. Greenp MMP Partners
Greenp is integrated with major trackers both domestically and internationally and can execute all campaigns when partner permissions are open. For S2S integration and other inquiries, please contact separately. (Not mandatory for installation-type)
3. Greenp Advertising Process by ad-type
CPI / CPE
These are ad-types where users are billed when they install or run the app, and users are rewarded. They are used for short-term volume digestion to boost charts and induce organic user inflow.
CPI: App Market → Installation
CPE: App Market → Installation → Execution
CPA
These are ad-types where users are billed when they achieve actions that match the advertiser's promotion or advertising KPI, and users are rewarded. They are suitable for achieving KPIs, encouraging short-term promotions, and obtaining memberships or database information.
CPSNS
These are ad-types where users are billed when they subscribe to SNS channels such as YouTube, Instagram, KakaoPlus, etc., and users are rewarded. They can expect branding effects due to increased SNS activity and subscribers.
CPQ
These are ad-types where users are billed when they answer quizzes related to Smart Stores and markets, and users are rewarded. They can expect a rise in rankings through store (market) branding and increased dwell time.
4. Greenp Advertising Ad-type Guide
We propose advertising Ad-type and budgets based on advertiser marketing goals.•
APP (Execution, Registration/Inquiry, Purchase) requires 3rd Party Tracker Event integration.
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WEB (Registration/Inquiry, Purchase) requires Greenp CPA script application.
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Required materials (images): App icon (200x200), 720x360, 720x780.
Type | Browser | OS/Device | Billing Criteria | Required Information |
CPI (Installation Type) | APP | Android (AOS), iOS | Upon completion of APP installation | Market URL or Package Name |
CPE (Execution Type) | APP | Android (AOS), iOS | Upon opening the app after installation | Tracker URL delivery, granting postback permissions |
CPA (Action Achievement Type) | APP/WEB | Android (AOS), iOS | Upon campaign achievement | To be discussed separately based on the process |
CPSNS (Subscription Type) | APP/WEB | Mobile, PC, Tablet, etc. | Upon completion of actions like liking/following | SNS channel URL |
CPS/CPP (Purchase Type) | APP/WEB | Mobile, PC, Tablet, etc. | Upon completing a purchase | Unit price to be discussed based on the item |
CPQ (Quiz Type) | WEB | Mobile, PC, Tablet, etc. | Upon submitting the correct answer | Site (Product/Smart Store, etc.) URL |
5. Unit price per ad-type
Product | Execution Method | KPI | Disclosed Unit Price |
CPI (Installation Type) | App Installation Completion | Google Play Store Chart Boosting | - |
CPE (Execution Type) | App Installation and Initial Execution Completion | Chart Boosting, Inducing Organic User Inflow | - |
CPA (Action Achievement Type) | Completion of Action for KPI Achievement | KPI Achievement | - |
CPSNS (Subscription Type) | Completion of SNS Subscription/Follow | Increase in Subscribers, Inducing Organic User Inflow | - |
CPC (Click Type) | Landing Page Completion | Increased Traffic | - |
CPQ (Quiz Type) | Completion of Correct Answer Submission | Chart Boosting, Inducing Organic User Inflow | - |
※ Actual unit prices depending on campaign conditions are subject to quotation requests.
6. SNS subscription-type unit price
Channel | Product | KPI | Disclosed Unit Price |
Naver | Save to Places | Channel Activation, Increase in Subscribers | - |
Naver | Receive Store Notifications | Channel Activation, Increase in Subscribers | - |
Naver | Answer Store Quizzes | Increase Dwell Time | - |
Naver | Visit the Store | Increase in Visitors | - |
YouTube | Channel Subscription/Likes | Increase in Subscribers, SNS Activation, Branding Effect | - |
Instagram | Follow Account | Increase in Followers, SNS Activation, Branding Effect | - |
KakaoTalk | Add Plus Channel Friends | Increase in Followers, SNS Activation, Branding Effect | - |
Wadiz | Sign Support | Increase in Supporters, Project Activation | - |
Wadiz | Subscribe to Notifications | Project Activation | - |
Wadiz | Likes | Increase in Likes, Project Activation | - |
※ Actual unit prices depending on campaign conditions are subject to quotation requests.